The Marketing Manager will be responsible for developing and implementing comprehensive and multi-channel marketing plans for the Girl Scouts of Greater Atlanta’s products and programs. He/She will increase brand awareness and market penetration for Girl Scouts of Greater Atlanta programs by expanding the reach in existing customer segments and developing new consumer acquisition programs. He/She will work cross functionally to drive internal and external communications, facilitate promotions and maximize ROI through qualitative and quantitative research, sales and trend analysis and an in-depth understanding of consumer insights. As a member of the Marketing and Communications Department, the Marketing Manager reports to the Sr. Director of Marketing and Communications and participates in council and department communications planning meetings. The Marketing Manager must be highly-motivated, hands-on, self-directed, creative, enthusiastic, and possess a positive can-do attitude. Must enjoy working in a collaborative, high-pressure, fast-paced, and deadline-oriented environment. This position also requires superior project management skills, seasoned decision-making—with the ability to anticipate needs and escalate concerns maturely, deliver exceptional customer service, support a wide-range of projects and activities while consistently producing product of the highest-quality.
*Must successfully complete an MVR, criminal, and National Sex Offender background check*